Logo

Search Engine

Search Engine Optimisation

Optimisation

Looking to elevate your online presence and drive more traffic to your website? Our SEO specialist services are designed to do just that! We employ cutting-edge techniques and strategies to ensure your website ranks higher on search engines, making it easier for potential customers to find you. From keyword research and on-page optimisation to link building and content creation, we cover all aspects of SEO to boost your visibility and improve your search engine rankings. Our team stays up-to-date with the latest SEO trends and algorithm changes, ensuring your website remains competitive in the ever-evolving digital landscape.

Partner with us to transform your online presence and achieve your business goals. Every business is unique, so we offer customised SEO solutions tailored to your needs. Whether you’re a small business looking to increase local visibility or a large corporation aiming for global reach, we have the expertise to help you succeed. Our transparent reporting and analytics will inform you of your progress every step of the way, so you can see the tangible results of our efforts. Let us help you attract more visitors, generate more leads, and ultimately, grow your business.

Webcam-Security-Tips-image-Computing Australia Group
Search Engine Optimisation Be found - Computing Australia Group
Ai shape-Computing Australia Group

Search Engine Optimisation: Gaining Visibility Online

Search engines employ complex algorithms to determine which pages are shown to users for specific search queries (keywords). SEO is essentially a way of communicating with these search engines to prove the relevancy and value of your site.

SEO should be at the core of your digital marketing strategy if you have a website and want to attract more visitors. It increases your online visibility, draws organic traffic, and builds trust with your audience. By optimising your site for search engines, you ensure that your content is easily discoverable by those searching for the products or services you offer.

Studies show that organic searchers rarely move beyond the first page of Google search results. If your site is on Page 3 or beyond, it’s practically invisible. The Computing Australia Group’s SEO services are designed to get your business onto Page 1 of Google and keep you there.

We use proven techniques and stay updated with the latest SEO trends to ensure your site ranks high. Our approach not only boosts your search engine rankings but also enhances the overall user experience on your site, leading to higher engagement and conversion rates. Let us help you achieve sustained growth and a competitive edge in the digital marketplace.

How to Be Found

It is hard to comprehend just how difficult it is for your business to be found amongst the sea of competitors on the internet.

Businesses have two key weapons in getting their name, products and services in front of prospective customers: Search Engine Optimisation (SEO) and Paid Advertising (PPC).

Pay Per Click advertising can be a “quick fix” but is really expensive – every click you buy has currency for just the click.

The long game is to invest in SEO because it produces lasting results. SEO is indispensable if you have a web presence that needs to be found.

Further reading: PPC Vs SEO – Head to Head – website traffic.

Search and Search Engine Optimisation - Computing Australia Group
Search Engine Optimisation Be found-Computing Australia Group
Search Engine Optimisation Be found - Computing Australia Group

Types of SEO

There are many forms of SEO, and the three most important ones are explained below.

Technical SEO

Refers to the non-content related elements of your website. These include: speed (influenced by your choice of hosting company), mobile-friendliness (how your site displays on a mobile device), indexing & crawlability, site architecture, structured data and security.

On Page SEO

Refers to the actual content your site presents to the visitor. This comes down to suitable subject matter, how well it is written, how long it is, how old it is and delves into areas like keyword analysis. You may have heard the term “Content is King” – this is what they refer to.

Off Page SEO

Refers to the level of authority your site carries – how many other sites link back to your website. To be honest, the average business has a very low chance of excelling at Off Page SEO and this is why CAG puts a lot of time and energy into Technical and On Page SEO.

Search Engine Optimisation

We take a holistic approach to your marketing strategy Our goal is to get you on page 1 of search results with white that SEO

What Can We Help You With?

Technical SEO: is important because this is what helps search engines find and interpret your website. If you have a beautiful website but it is not technically compliant, you will be totally invisible. You could think of this as having an architect designed business premises and then forgetting to put a sign out the front of your business

On Page SEO: relates to your content strategy – presenting content that is interesting to the search engines and in turn boosts your ranking.

The Computing Australia Group Approach to SEO

To start off, the highly experienced team at The Computing Australia Group will do a free SEO health check to inform you how well your site is performing and what areas needs improvement.

The team then take a holistic approach to your marketing strategy and our number one goal is to see you on page one of Google.

Get in touch with us today to receive your no-commitment free SEO health report and see how we can make your site perform.

Help you with Search Engine Optimisation - Computing Australia Group
Help with Search Engine Optimisation - Computing Australia Group

Case Study – Football West