What is a cybersecurity risk assessment - CAG

What you should know about Risk Assessment in Cybersecurity

Did you know that November 30 is celebrated as International Computer Security Day? Started as a day to commemorate the cyber-attack on ARPANET in 1988, the day is used to raise awareness about cybersecurity. While a few data security steps can help you, a business needs much more than that to prevent and recover from a security incident. Our cyber ninjas from Perth explain all you need to know about cybersecurity risk assessments and how they help foolproof your cybersecurity strategy.

What is evergreen content? - CAG

All You Need to Know about Evergreen Content

A successful SEO strategy is always driven by content. Content is king, after all. So, how can you build a website or a blog that consistently gets authoritative backlinks and organic traffic over time? With evergreen content. Is the concept novel to you? Don’t worry. Here’s all you need to know about evergreen content.

What is black hat SEO - CAG

What is Black Hat SEO?

SEO is crucial for the success of any digital marketing strategy. Anybody promising you fast results is probably using unacceptable techniques. At times, these techniques can fall into the Black Hat SEO category. So, what is black hat SEO? Why do real SEO experts advise you against it? Our SEO team at Perth explains.

Tips to keep your data secure - CAG

Tips to keep your Data Secure

Data security has become vital as newer and more sophisticated digital threats emerge almost every other day. While user-centric data security and privacy regulations are definitely the need of the hour, there are some data security steps that you can follow as an organisation and individual. Our cybersecurity experts from Perth explain seven efficient tips to keep your data secure.

How to choose the right software - CAG

How to Choose the Right Software for your Business

The software choices you make have a crucial impact on the success of your business model. Every business needs to evolve to meet changing customer expectations and stay relevant. Are you trying to invest in new software but feeling overwhelmed by your options? Here’s a simple guide from our team at Perth on how to choose the right software for your business.

Why do content KPIs matter - The CAG - Perth

Content KPIs: What are they and why do they matter?

Content marketing is one of the best digital marketing tools that can give amazing ROI when done right. But can you measure something creative like content creation? Content marketing takes time to show results, but yes, the results can be measured. So, why do content KPIs matter? What are the common content KPIs and how can they be measured? Our team at Perth explains.

How to boost your customer retention rate - The CAG - Perth

How to boost your customer retention rate

Customer retention rates are crucial for any business. Converting new customers will be more time-consuming and expensive than gaining the trust of your existing customers. It is definitely worth investing more resources in customer loyalty programs if your retention rates are dipping. The five tips we’ve mentioned here will help you boost your customer retention,

Niche website vs multi-topic website - The CAG - Perth

Niche Or Multi-Topic Website – What Is Best for Your Business?

When starting a new website for your business, one of the first questions you have would be, “Should the website be a niche or multi-topic website?” The short answer is it depends on the nature of your business and business goals. Our experts from Perth explain the pros and cons of single niche websites vs multi-topic websites to help you make the best decision for your business. But first…