Computing Australia Blog

Common SEO mistakes to avoid - Search Engine Optimization- The CAG

Common SEO Mistakes to Avoid

Most users never go beyond the first page of the search results, with the top three results getting the maximum clicks at around 60%. Optimisation mistakes hurt rankings and conversion rates. Therefore, it is crucial that your site is SEO compliant. SEO compliance is all about showing search engines a website that is built to the same standards that they have identified as “best practice”.

Why is social media important for small businesses - The CAG

Importance of Social Media Marketing for Small Business

Advertising is a major overhead for most businesses. In this age of shrinking attention spans, you need continuous engagement with customers to achieve customer loyalty. This can be difficult for small businesses, with their limited marketing budgets. This is where social media turns into an effective marketing channel for small businesses.

Why isn’t my site visible in Google? Here's What to Do - The CAG

Why isn’t my site visible in Google?

You’ve spent thousands on a new and expensive website. The site launched today. You type the keywords and hit search, and panic! Your site is nowhere in the search results. There can be many reasons your web page is not appearing in search results. The good news is that these can be fixed, once you identify the causes.

Why is my screen upside down?-5 Minute HelpDesk | Computing Australia

5 Minute HelpDesk – Why is my screen upside down?

This is a common query we get asked on the help desk. Imagine you are working at 2 am in the morning, trying to get your monthly report out and your screen is upside down…! Maybe you turned your screen by accidentally hitting some keys. Or a colleague played a prank on you. Or perhaps you need to rotate your screen to view it vertically or from another angle.

What is a Permalink? - WordPress SEO in 5 Minutes - The CAG

WordPress SEO in 5 Minutes – What is a Permalink?

Search engines use permalinks to visit and index your site, and visitors use these URLs to visit and share your page. The full URL (Uniform Resource Locator) of a page or post of your WordPress site is called the permalink. It’s a permanent link; permanent + link = permalink. It mostly includes your domain name plus a short description (called a slug).

What are Ranking Signals - WordPress SEO in 5 Minutes - The CAG

WordPress SEO in 5 Minutes – What are Ranking Signals?

Ranking Signals or Ranking Factors are a set of characteristics or criteria of a website that search engines use to rank a website in search results. The complete set of ranking signals forms the search engine algorithm. Only Google knows exactly! Google also keeps changing the ranking factors, so you need continuous monitoring of your site SEO. Experience and a lot of testing give SEO experts a good enough idea of the way the algorithm’s work.

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